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ViewJarir Bookstore was established in Riyadh in 1974 as a small bookshop. In the 80s, Jarir opened a second branch in Riyadh followed by one in the 90s. Jarir is now the market leader in the Middle East for consumer IT products, Electronics, Office Supplies, and Books.
Jarir is a retailer and wholesaler of its products in Saudi Arabia and other GCC Countries. In 2002, Jarir became a Joint Stock Company (CR No. 1010032264) and was listed in the Saudi Capital Market (Tadawul) in the year 2003. Currently, Jarir has a paid-up capital of SR 1.20 Billion.
Jarir’s headquarter is located in Riyadh, Saudi Arabia. Jarir operates through two divisions namely Retail (including online sales), under the trademark of Jarir Bookstore, and a Wholesale division.
The activities of the company include trading in Office and School Supplies, Children’s Toys and Educational Aids, Arabic and English Books and Publications, Arts and Crafts Materials, Computer Peripherals and Software, Mobile Phones, and Accessories, Audio Visual Instruments, Photography Tools, Smart Television and Maintenance of Computers and Electronic items.
Strategic Growth Priorities
Over 80 Showrooms in KSA and GCC by 2025
10 CAGR through new stores and Growth in Category Share Gain
Grow eCommerce capabilities as an enabler for overall growth in Saudi and internationally
Retain market leadership and stay ahead of the curve by forecasting future technology trends and constant review of product mix
Continue to Improve Category Management capabilities and plans
Increase Customer Life Time Value via Customer Centric approach and Data-Driven capabilities Offer customers products, services, and experiences that are more personalized and relevant to them
Continue to differentiate the product selling proposition by creating value in after-sales services
Enhance organization structure to fit future business size
Grow and utilize Jarir's presence online through Social Media Digital Marketing to strengthen Customer engagement with Jarir's Brand
Develop strategy and project management office to strengthen the organizational capability in achieving long-term business objectives
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